If you are ever looking for something to do with your spare time and have access to a computer (or if you need something to keep you busy during down-time at the office), I can't even tell you how strongly I recommend getting into online surveys. (Check out my post about surveys to get started.)
Today I have an excellent reason to advocate surveys! In early February, I took some survey--I don't even remember from which company; there are so many that I can't keep track--about computer productivity software. The survey was a pre-qualifier for an online focus group that lasted a little less than an hour and was scheduled for a weekday evening a couple of weeks later. The group focused on benefits and features of an upcoming new release of Microsoft Excel and PowerPoint (and integrating the two), with an emphasis on data charts. The subject matter wasn't too terribly enthralling, but the format was kind of cool (part phone, part online) and the new features of Office look promising. I always enjoy giving input on new products.
But here's the best part: the incentive for participating. It was advertised as a $50 Amazon gift card (which I actually didn't know about until I finished the screener), but when it arrived in my email... it was $100. :D Nothing makes me smile quite like earning a nice incentive. All that to say this--surveys are worth it. Give it a try.
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